Nilofer Merchant: The Importance of Onlyness



Pitch Refinery 2012′s Keynote Speaker, Nilofer Merchant talks about the importance of “Onlyness.” Nilofer explains onlyness in her book, 11 Rules for Creating Value in the Social Era, as that thing that only one individual can bring to a situation. It includes the journey and passions of each human. Onlyness is fundamentally about honoring each person: first as we view ourselves and second as we are valued. Each of us is standing in a spot that no one else occupies. That unique point of view is born of our accumulated experience, perspective, and vision.

We were honored to have her present at our innaugural event, and honored to share her keynote with you.